SF Street Food Festival 2015
San Francisco, California
With a larger venue and dedicated space this year, we wanted the materials to meet the events' fun tone without being too in-your-face. Sort of 'street stand goes food porn' with a pop.
Overhead diecuts, floorstands, bags, tees, tabletop signage, vendor signs, promotional materials and more.
Art Direction: Tricia Wong
Copywriting: Chad Lott